'House of the Dragon' premieres to 10 million viewers
Milly Alcock, Paddy Considine Ollie Upton/HBO “You can’t just have a couple of shows and hope that suffices. “Being invested in kids programming, especially live-action, means being all in,” she said. Kids’ programming is vital to the health of any streaming service, but it requires a big investment, according to Alexander. Why did it do that? I thought streaming services wanted more kid’s content, not less?
#HBO MAX COMING SOON SERIES#
However, the company did reportedly pull 200 episodes of the beloved kid’s series off the service. “That will include the removal of some content from both platforms.”ĭidn’t HBO Max cancel “Sesame Street”? I think I read that somewhere “As we work toward bringing our content catalogs together under one platform, we will be making changes to the content offering available on both HBO Max and Discovery+,” a HBO Max spokesperson told CNN Business. Other services pull content from their libraries too. Streaming has trained consumers to believe that everything will be available forever on a service, especially original content. “Does a title bring in more value to the platform than its cost? If the answer is no, and especially if that title is a low engagement title, which many of these are, then removing titles can benefit a company’s bottom line.”īut isn’t the whole point of streaming to be “everything in our catalog?” “Keeping titles on a platform comes with a cost,” Julia Alexander, director of strategy at Parrot Analytics, told CNN Business. Discovery has told investors that it will cut a total of $3 billion in costs at the company, so every little bit helps. HBO Max will save “north of $100 million annually” after removing the shows, according to a source familiar with HBO’s decision. Streaming services still must pay residuals to casts and crews of a production, and those costs pile up.
#HBO MAX COMING SOON FREE#
Just because content lives on a service doesn’t mean that it’s free after sunk costs. Wait, cost-cutting? Doesn’t HBO Max own this content? There’s a myriad of reasons why HBO Max is removing shows like “Generation,” “Infinity Train,” “Vinyl,” and “The Not-Too-Late Show with Elmo.”īut it breaks down to three key areas: cost-cutting, a shift in the overall content strategy and ridding the service of content that subscribers weren’t watching. Why is HBO Max taking away shows it licensed or owns? HBO Max and Discovery+ are combining next year
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